Mission
We are dedicated to providing premium homeware solutions to over 15,000 dealers across Delhi. Our mission is to bridge the gap between global design excellence and local retail success through expert distribution and technical support.
Vision
To be the most trusted and innovative distribution partner in India, setting the standard for quality and reliability in the homeware industry for generations to come.
Our Journey
A legacy of excellence spanning five decades of service to the Indian homeware market.
1974
Establishment of Singhania Overseas in Delhi, laying the foundation for a century of excellence.
1980
Expansion into the premium homeware segment with the official distribution of Milton and Treo.
1995
Strategic growth and the official introduction of Pringle products to the Indian market.
2005
Consolidation of distribution networks across Delhi, serving over 10,000 dealers.
2026
Continuing our legacy of excellence with a sophisticated distribution model for Milton, Treo, and Pringle.